Events

Getting your tech business in the national media: London Seminar: Apr 2018 | 27. April

Getting your tech business in the national media: London Seminar: Apr 2018

Getting your tech business in the national media: London Seminar: Apr 2018 @ Kelso Consulting - London PR agency

Getting your tech business in the national media

There is nothing that brings greater impact and credibility for a tech business, particularly a small or mid-sized one, than appearing in the quality business media - especially the national daily newspapers.

This 1-hour seminar is all about sharing how your business can apply the proven techniques to get high-impact national media coverage.This is particularly the case for B2B and fintech businesses.



Many businesses miss out through mistaken beliefs including:



The media is only interested in big companies (not so - we'll be looking at several case studies of small and mid-sized firms getting lots of high impact coverage)



The media is only interested in London businesses (not so - the national media is certainly very London-centric, but its not a problem!)



It is expensive (not if you do it the right way!  We have several awards for "limited budget campaigns" that have generated huge coverage, lots of leads and a market leadership position for smaller businesses).





"Getting your IT business in the national media" – seminar overview

At this punchy 1-hour seminar in our central London office, near Oxford Street, we will be covering:



What are the elements that every journalist looks for in a story when judging its "news value"?  We'll be revealing them and highlighting how your business can turn this to its advantage to create stories that grab journalists' attention.



There are four simple tactics that particularly work for smaller and mid-sized tech businesses looking for national media coverage - we'll tell you them!



Thinking of issuing a press release? In many cases it's the last thing you should do if you want coverage in a national newspaper. We'll tell you what to do instead



We'll be looking at case studies of SME tech business clients that gained strong national coverage - and what are their lessons you can apply.



This 1-hour lunchtime seminar in central London is particularly for:

This seminar is particularly for CEOs and directors of consultancy, professional, financial and business technology SMEs looking to achieve strong growth through using national media coverage to dramatically improve their business's reputation, credibility, lead generation and brand.



Other business benefits from attending include:



Our one hour puncny format ensures a short and highly productive burst of practical tips relevant to SME tech businesses.



There will be refreshments and the opportunity to network with other like-minded business owners





Who is leading this Public Relations seminar

The practical seminar will be presented by Tim Prizeman of award-winning Public Relations advisers Kelso Consulting and is based on his personal experience of successfully securing prominent national media coverage for numerous tech businesses of all sizes (and winning four national PR awards for such campaigns).






FAQs

Where can I contact the organiser with any questions?

Please call us on 020 7242 2286.

Is my registration/ticket transferrable?

Yes - if you cannot attend a colleague can come in your place.

Friday, 27. April @ 11:30 AM

Location

Kelso Consulting - London PR agency

10 Margaret Street, London, United Kingdom
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Details

Friday, 27. Apr @ 11:30 AM - 1:00 PM

Attending: 0 · Maybe: 1 · Interested: 1
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